‘Prevention is better than cure’ is the dental profession’s mantra. Apply this to patient reviews and you won’t go far wrong, says Shaz Memon
Dental marketing expert Shaz Memon offers a checklist of savvy innovations that you and the rest of the team can use to market your services
Shaz Memon suggests that reliability can be a great marketable commodity
Did you know that some people choose to do business with only organisations that demonstrate a commitment to the community? Shaz Memon reports