Reference/Features

Social media use by employees

There has been a big increase in the use of social media recently. While a lot of employees have their own social media profiles, many dental practices are now seeing the benefits of using social media to promote their business

The potential of websites such as Facebook, LinkedIn and Twitter offer an attractive and cheap marketing option. Employees are therefore becoming more used to accessing social media and the internet while at work and the distinction between professional and personal activity is becoming increasingly blurred.

While proper use of social media and the internet can be hugely beneficial to a practice, businesses need to be aware of the potential dangers of social media and internet usage. Some payment plan specialists, such as Denplan, can offer specific advice and training on setting up the social media for your practice, but the following issues are just a few of the dangers involved.

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