Social media can be tricky to understand. After all, it seems like there’s always a new platform to learn about, let alone the effort it takes to try to keep on top of all of the trends, hashtags, algorithms and other parts of social media that can often sound like an alien language.
However, with so many users, social media can be a really effective marketing tool, especially if you bring something different to the table.
So, how can dental professionals use social media effectively in a professional capacity?
The giant of social media platforms, Facebook is the largest social media site on the planet, with over 2.85bn active monthly users. A fantastic space for networking, joining groups and ensuring that you have a business presence, Facebook can be very beneficial to dental professionals, especially if you set up a professional page.
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