A healthtech start-up looking to disrupt the oral care and dental insurance markets with a revolutionary new product has successfully exceeded a £400,000 equity crowdfunding target.
Brushlink, the brainchild of award-winning dentist Dr Dev Patel, has developed a revolutionary device and associated smartphone app that transforms any toothbrush into a smart toothbrush.
The device attaches to all toothbrush types and links to the app via Bluetooth technology. The system provides users with real-time feedback on their brushing angulations and coaches them to improve their oral hygiene habits.
Reward
Patients are then rewarded with a brushing score after each session. Users who subscribe to the Brushlink Rewards plan or use certain dental insurance providers will also be eligible to receive financial rewards for accumulating points.
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