Reference/Features

Bad news travels fast

4 mins read Mentoring, reflection and PDPs
But the good news is that social media can be effective if used wisely – and you can do a lot to nip complaints in the bud

You may be an avid ‘tweeter’ and already have a page on Facebook.

Or, at the other end of the spectrum, you may still think Instagram is strictly an app for teenagers. Whatever your knowledge and awareness, there can be no doubt social media – and all it entails – is now an intrinsic communication pathway for a society equipped with mobile devices of all kinds.

Comments made via social media are far-reaching, even spreading globally. This instant dispersal of information – and the potential for practice promotion – far surpasses anything one could have hoped to achieve solely through the word of mouth of satisfied patients or by passers-by who notice eye-catching signage.

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