Nearly two-thirds of youth would stop vaping with no added sweet flavors, menthol or cooling agents

The study, published in the Journal of Studies on Addiction and Drugs, suggests that sweet flavourings and cooling agents like menthol keep youth puffing e-cigarettes, and the majority indicate they would likely stop vaping if e-liquid flavours were limited to tobacco flavour only.

Researchers surveyed 1,414 individuals between the ages of 14 and 17 regarding their e-cigarette use and behaviours. This included demographic and self-reported information about the type of device used, usage habits, preferred flavours, and intent to discontinue the use of the vaping device in response to the proposed hypothetical comprehensive flavour ban.

Overall, nearly 39 per cent of the survey’s respondents reported they would stop using their e-cigarettes if tobacco and menthol-flavoured e-liquids were the only options available, and nearly 71 per cent would quit vaping under a tobacco-only product standard.