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Minister joins calls to restrict the marketing of vapes to children

1 min read Children's dentistry Alcohol and tobacco
England’s children’s commissioner has urged the government to crack down on the “insidious” marketing of vapes to young people.

In an interview with The Guardian, Rachel de Souza said the government would be “failing a generation” if these “highly addictive and sometimes dangerous products” became mainstream.

Rachel’s statement follows research into children’s e-cigarette use which found “deeply worrying” evidence that they felt “pressured to vape, with addictions preventing some from concentrating for whole lessons, while others are avoiding school toilets for fear of peer pressure to vape.”

She is now calling for the government to ban disposable vapes and to be regulated similarly to tobacco. Rachel also urged politicians to ban nicotine-free vapes, which are seen as gateways to nicotine vapes.

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