Campaign highlights tobacco industry tactics used to influence public health policy

The campaign is supported by new evidence from The Global Tobacco Industry Interference Index 2023, published by STOP and the Global Center for Good Governance in Tobacco Control, which shows that efforts to protect health policy from increased tobacco industry interference have deteriorated around the world.

WHO’s campaign aims to amplify youth voices, expose tobacco industry tactics and increase public awareness of the need to defend health policies and protect the health of future generations.

Youth groups around the world called on countries to “...adopt decisions that shield us from the manipulative practices of tobacco and related industries.”

Ruediger Krech, director of Health Promotion of WHO, said, “WHO stands with young people globally who have demanded governments protect them against a deadly industry that targets them with new harmful products while outright lying about the health impacts. We call on all countries to safeguard health policies from this deadly industry by not letting them have a seat at the policy-making table.”